Still Using Supermarket Soap? Mate, It’s Time to Grow Up.

Let’s call it out: if you’re still using whatever soap was on special at Coles, you’re doing your skin (and your reputation) dirty.

That neon-blue brick or the plastic bottle of gunk in your shower? It’s packed with crap such as sulphates, fake fragrances, and enough chemicals to strip paint. And don’t even start us on the plastic packaging. It’s not just outdated, it’s lazy.

Modern men know better. They’ve swapped the generic, floral-scented sludge for natural soap made for blokes, not babies.

Here’s why the switch is long overdue:

1. Your Skin Deserves Better. Supermarket soap is harsh. It dries you out, clogs your pores, and leaves your skin feeling tight and itchy. Guy Kempt’s all-natural blocks are made with ingredients like charcoal, eucalyptus, cedar, and olive leaf—real stuff that does the job without wrecking your face or body.

2. You Don’t Want to Smell Like a Teenager. You’re a grown man. You should smell like one. Think pine forests, blood orange, black coffee, the Aussie bush after rain and not the inside of a gym locker or a fruit smoothie.

3. You’re Not a Label Reader. So We Did It For You. No parabens. No sulphates. No animal testing. No BS. Just straight-up good soap that’s kind to your skin, better for the planet, and proudly made in Australia.

4. Confidence Starts in the Shower. Sounds dramatic? Maybe. But when you smell good, feel clean, and step out of the bathroom like you own the day. People do notice. It’s not about being fancy. It’s about being ready.

Guy Kempt: Soap for Men Who’ve Outgrown Supermarket Bullshit

Ready to bin the gunk and upgrade your grooming game? Check out our full range of masculine, all-natural soap bars—built for blokes who give a damn.

👉 Shop the range now